EDITORIAL PLAN FEBRUARY 2022
Show off your love for the planet.
Take a seat and drive towards a better future. You’ll love the ride.
Look at the new sanitizing glove box with an integrated UV-C lamp that will remove 99% of the bacteria on your belongings. It’s just a lovely reminder to love yourself! Take care of yourself and your loved ones because love can be expressed in many ways.
A footprint of love: the New (500)RED is a choice to help people and save the planet, and by driving it, you will reduce your emission.
You can choose a love that makes the difference: thanks to this unique partnership, everyone will try to be seen with you onboard your New (PANDA)RED.
Join and change your viewpoint: the partnership between Fiat and (RED) is our way of loving the planet. Make it yours!
Your love creates new perspectives.
It's all around: it's your passion for people you love. The (FIAT)RED Family is the loveliest way to make magic happen.
Valentine's Day - Concept
Fine tuning:
Sofia Mazza - Fabrizio Stoppa
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Publicis Sapient - Stellantis
Fiat
Art Director Carlo Colombo
Social Media Manager Sofia Mazza
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