Script and visual strategy for the New eDOBLÒ, eDUCATO & eSCUDO Digital Launch Campaign
We chose a visual grammar tailored for social media, incorporating a digital syntax that combines performances, dynamic text elements, and aesthetics. This approach allowed us to convey our desired treatment effectively and produce high-quality short video content for each topic.
These videos complement our static shots and form a cohesive grid that aligns with various subjects.
We implemented a video strategy across multiple social media channels, directing traffic to the client's model page. Our dynamic content effectively showcased all the vehicle's features and seamlessly integrated with their social channels.
Our YouTube short campaign has proven to be one of the first successful campaigns on this subject.
YT AWARD SUBMISSION